Hello Blog!
I, along with my four other group members have been researching, brainstorming, and creating a music marketing project!
To start off our project, of course, we had to research and analyze the music industry in terms of record labels, production companies, artists, distribution, and marketing strategies. The record label that I researched was Shady Records which is a large production company founded by the artist Eminem in 1999. In the span of two days, my team got together on one single google document and collaborated with multiple research charts on records labels, artists, and case studies.
Here is a look into our research:
After we submitted the first part of our music marketing project (the research), we began brainstorming and beginning our storyboard. Part of this project is creating at least a minute and 30 seconds worth of film to represent the artist we envision that goes along with a song our teacher assigned for the group. I printed the storyboard pages and met up with my partner Sabrina after school and we began to work on writing and drawing our storyboard. Once it was complete, I turned it in along with the approval of my project group.
Here is a look into our storyboard:
Once we completed our storyboard, we began the third process of our experiment. Picking a date and
time for completing the short music video for our band, given the song assigned to us by our teacher.
Our song is "Me and Your Mama" by Childish Gambino, and my group decided to create a film and
artist based off of this song called "Wake Up." Our band is on a mission to combat drug addiction and
my group brainstormed ideas in order to represent this idea and overall awareness. As we began
brainstorming, we also began to create a slideshow presentation which is part four of our music marketing
project.
Through the usage of the app/website Canva, my group has decided to create a large slideshow
presentation on our band, its marketing strategies, merchandise, and distribution processes. This
slideshow takes a lot of hands on deck because we want to make sure our presentation is intriguing but
also minimalist on display and knowledgeable on delivery. My team has split up the work evenly
throughout this project and made google docs separately to note what we need to talk about when we
go through this slideshow for our class. Here is a google doc of notes I wrote down for the slides I am
presenting:
Finally, this weekend my group will be coming together to finalize the music video and edit it in order to present it along with our Canva presentation for our class. We plan on making this film intriguing and understanding. We want our audience to see the vision and understand the music industry well just as we have by researching and becoming more knowledgeable about the music industry.
Thank you!!
